Abby Lowenstein Information


 Index
PAX ERA GO Color Refresh
Campaign, Package Design2024
Finding beauty in vape culture, anything is possible. 💨 

Creative direction and campaign rollout for the PAX ERA GO color refresh. 

Creative Direction: Abby Lowenstein
Photography: Ian Shiver
Production: Moss Park
Styling: Andrea Bonin
Tech: Robyn Schmidt
Post: Zach Vitale

PAX Live Rosin GummiesCampaign, Package Design2023
Gummy Heaven. PAX’s entry into the cannabis-infused edible category. 

Creative direction, packaging design and campaign rollout for PAX Live Rosin Gummies. 

Creative Direction: Abby Lowenstein, TWO
Photography: James Emmerman, Ian Shiver
Production: Hyperion LA
Styling: Ace Aroff
Glam: Rachel Messick, Jaime Diaz
Post: Ink Retouching, Zach Vitale

PAX Exceptional ExperiencesCampaign2023
Anyone can be a stoner. Elevate your ritual with PAX. 

Creative Direction: Abby Lowenstein, TWO
Photography: David Bates 
Videography: Matilda Montgomery
Video Editing: Teryn Bleeker
Production: Hyperion LA
Styling: Jake Sammis
Glam: Rachel Messick, Virginie Pineda, Caitlin Wronksi 

Cyber QueerSenior Thesis2020, 2022
Cyber Queer is a printed zine which explores the impact and influences of online queer communities onto the offline lives of their members. The project serves as an archive of queer life on the burgeoning internet platforms of the 1990s through the 2010s. 

Featured Exhibition at The Hokin Gallery’s, “Queer Futurities: The Cyborg Re-Engineered,” Chicago 2023
PAX Device RefreshCampaign, Package Design2022
Rebranding PAX’s iconic vaporizer device. Meet the PAX Plus & PAX Mini. 

Creative Direction: Abby Lowenstein, TWO
Photography: Evan Angelastro

2x Silver Award Winner, The Dieline Packaging Awards:
PAX ERA, PAX MINI & PLUS, , 2023
PAX Era Ultra
Campaign, Package Design2022
Creative Direction: Abby Lowenstein, TWO
Photography: Lindsay Ellary
Production: Hyperion LA
Stylist: Jake Sammis
Glam: Amy Galibut, Rachel Messik 
Just For Fun
Print, Miscellaneous 2020–
Party flyers, conceptual work, invitations, etc.