Abby Lowenstein

Midwest designer with a love for understanding how culture shapes design (and vice versa).

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Abby Lowenstein

Midwest designer with a love for understanding how culture shapes design (and vice versa).

PAX Device Packaging (2022)

Packaging, Creative Direction

Creative Director: Marc Hohmann
Art Director: Abby Lowenstein, Ned Hardy
Photographer: Eric Helgas

Package redesign of PAX’s long-standing flagship devices to shift the brand away from a tech-hardware positioning to a more lifestyle oriented cannabis brand. 


Era Ultra Campaign (2022)

Packaging, Creative Direction, Omni-Channel Marketing Collateral

Creative Director: Marc Hohmann
Art Director: Abby Lowenstein, Ned Hardy
Photographer: Lindsay Ellary
Stylist: Jake Sammis
Production: Hyperion LA

Rebranding PAX’s iconic vape device: the PAX Era.


PAX Mini & Plus Campaign (2022)

Packaging, Omni-Channel Marketing Collateral

Creative Director: Marc Hohmann
Art Director: Ned Hardy
Photographer: Evan Angelastro
Stylist: Mitch McGuire
Production: Hyperion LA

The all new PAX Mini and Plus cannabis vaporizers designed to deliver the highest quality, easiest-to-use flower experience on the market.


Cyber Queer (Senior Thesis 2020)

Creative Direction, Research, Print, Digital, Screenprinting

A printed zine that explores the influences of online queer communities and their importance on their offline lives of the queer community.

For additional information, please see Behance.
Mome (2019)

Creative Direction, Branding, Packaging, Production Design

In collaboration Blake Juras & Ana Esquivel

Meet the multifunctional light: Mome. 20 prototypes of 3 different sizes sold out at a local Cincinnati pop-up within one weekend.