ABBY LOWENSTEIN

Brooklyn-based designer and art director with a love for understanding how culture shapes design (and vice versa).

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ABBY LOWENSTEIN

Brooklyn-based designer and art director with a love for understanding how culture shapes design (and vice versa).

CV
CONTACT



Omni-Channel Marketing Campaigns, Rebrand

Gilly Hicks


Art Director Cathleen Graves
Creative Direction, Seasonal Campaigns, Brand Positioning, Store Wayfinding, Digital & Print Marketing


Abercrombie & Fitch’s new gender inclusive loungewear, underwear and activewear brand targeted to the Gen Z customer. Assisted with photo direction, brand/visual language and executed creative through site, paid media, social, email and global store channels